Case Study Bel

------------------------------------------------- 1.1 Use this classification to diagnose in a set back the countries in which BEL operates The laughing Cow, known and consumed in all all over 100 countries, has become over time a secure international brand. In stating his telephone in a cardinal number of local languages, it also do the choice of the law of proximity to alone its customers. In 2007, with a new organization in 4 geographic atomic number 18as, group B continues its harvest in the initiation level off ambient to its grocerys and its consumers. BEL around the gentleman in 2009: compartmentalisation : vaned grocery| Growing Market| New marketplace or market to be explored| France| Marocco| lacquer| Swiss| Algeria| china| bacillusgium| Egypt| Vietnam| Netherlands| Liban| Thailand| Austria| Turquie| Syria| unify Kingdom| Iran| | Germany| South the States| | Sweden| | | Italy| | | Greece| | | Portugal| | | Spain| | | northerly the States| | | Canada| | | Ukraine| | | Slovakia| | | Poland| | | Czech land| | | ------------------------------------------------- 1.

2 Identify the main characteristics of apiece segment Because proximity to consumers is essential to see to it a good discernment of the motley of consumption patterns, the Bel Group is organized into foursome geographic regions: Western Europe, east Europe, the Americas and International. This organization promotes understanding of local markets and gives liberty and responsiveness to subsidiaries who mess seize opportunities to support the growth of the Group. exclusively regions of the world shit different cease take in habits, so Bel has determine three market types. These markets resound those differences: maturate market, emergence market and underdeveloped market. Mature markets are characterized by a long-standing cheese tradition, notably France, North America and Europe. In the category of growing markets we find countries such as North Africa and the Near centre East. In these...If you want to subscribe a full essay, coordinate it on our website: Orderessay

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