International Business

Running Head : INTERNATIONAL BUSINESSNameUniver baityCourseTutorDateINTERNATIONAL BUSINESSIntroduction solid ground Innovation is a attach to that produces and sells ICT products and goods in the US . The company is expanding its operations world-widely by leveraging their innovation , skills , great flexibility and extraordinary production ways . The company must develop expanding upon strategies in to hand their growth objectives (Linda Mayuresh , 2001To realize returns and high revenues , orbit Innovation has to expand to high-growth market areas . World Innovation should usance to establish deep roots in the first overseas peril by increasing their customer base , so as to have solid platform when expanding to other regions (Linda , et al , 1999 . Optimization and integration of its operations globally is very all authorised(p) in achieving efficiency in the entire business . World Innovation can quickly integrate its operations and mathematical operationes by removing layers of decision making so that decision makers may sit in-country closer to clients . It excessively has to optimize key operations in the right places and then integrate them horizontally and globally (Ahmad , 1993To achieve this , World Innovation must create excitement more or less the idea of innovation and re-invention and inspire employees to embrace and bring the desired change (Linda Mayuresh , 2001 . Also the management should make employee understand where they fate to go so that employees can own the expansion process and come up with ways to get there (Ibid 2001 . To match success of their plan , the company has to globalizes and integrate their supply train . To achieve efficiency and reduce cost in global supply chain , the company can transform procurement from administration - intensive process to value added process by performing high value tasks such as procurement engineering , strategic outsourcing cost management and suppliers integration (Linda , et al , 1999Customer care management should be enhanced and integrated to hold back customer satisfaction (Ahmad , 1993 .

Since their customers would be globally dispersed , it is important for the company to develop an automated clients support system by pulmonary tuberculosis of web , teleweb and other technology . This ordain also help to reduce cost , as there allow be single globally integrated customer service operation (Linda Mayuresh , 2001To ensure success in the first venture overseas , World Innovation must step up intense market trial to create awareness in the market of their products , services and values (Linda , et al , 1999 . For the market campaign to be successful , they must use the effective essence or media to communicate to peck , use the right people to promote , do it in the right time , use an effective language and execute market plan sequence focusing on their objectives (Linda Mayuresh , 2001World Innovation chooses to keep its piss when expanding internationally . The name describes quality , style , prestige and uniqueness (Ahmad , 1993 . The company strongly believes that the name creates positive perception on customers (Linda Mayuresh , 2001 Customers will likely consider their products to be of superior quality The name is also likely to gain global appeal as it denotes value of innovation , which is valued globally (Linda , et al , 1999The name...If you wishing to get a full essay, order it on our website: Orderessay

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