The genre of both texts is an advert which is the form of a poster, which is intended to sell a product. The bearing hearing for both texts are men who are encouraged to wear deodourant in set to smell and search nice every bit to women. The purpose of this advert is to entertain and persuade the tar permit audience to buy the product, which is why it is not too funny or clever so that the advert is remembered but not the substantial product, but has information about the product in order to attract potential customers.
In text (a) the title appeals to the target audience as it uses the 3rd soulfulness pronouns him, hes and his which show the writer is referring to men. The title is a rhetorical interrogative mood which is used merely for effect with an obvious answer as no-one is a wuss for caring for their armpits. The abstract noun wuss shows that the writer is using slang to appeal to the intended audience, he uses the evaluative adjective great to emphasise that a person is untoughened and unmanly i.e. a wuss if they do not get a line after their armpits. This makes the audience re-consider their identity and is informing and aspiring them to look after their armpits, hence buy the product the advert is essay to sell.
The image in text (a) is inspirational to the audience as every man wants to look like the male determine in the advert; this sexual innuendo catches the readers attention as it makes them want to read the text to befall out more on how to have beautiful armpits, thus doing exactly what the writer wants to them to do as they will wherefore have been persuaded by the powerful language techniques to buy their product.
there is one paragraph at the bottom of the advert in which the writer uses conversational writing in first person to make the reader feel attractive. The writer puts himself at audiences level by using conversational language Gassing this vague noun and use of elaborative...If you want to get a full essay, order it on our website: Orderessay
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