Mce Final Draft

Industries, businesses, business units, and product lines American Eagles Outfitters is a retail sign in the U.S. Like other firms, for increasing the likelihood of smash transactions between the firm and customers, American Eagles Outfitters designs, markets and sells their products. Among many divisions of retailing industry, this company participates in the wearing apparel & footwear industry. In this section, we are going to conduct an industry analysis for apparel & footwear industry using Porters 5-forces Model, introduce a small part of their performance and finish up the business units and product lines of this company. 1. Industry American Eagle Outfitters, Inc., a Delaware corporation, operates chthonic the American eagle, aerie by American eagle, 77kids by American eagle and MARTIAN+OSA brands. American eagle Outfitters is a lead-in apparel and accessories retailer that operates more than 1,000 retail stores in the U.S. and Canada, and online at ae.com. Through its family of brands, AEO, Inc. offers high quality, on-trend clothing, accessories and personal care products at low-priced prices. 2. Industry Analysis Porters 5-forces Model a.

Competition from saucily entrants Like all industries, to enter the apparel & footwear retailing industry, a firm has to consider the entry barriers, which let in technology, entry cost, and so on. Technologies for this industry are not rugged to obtain. One of the technologies that may be required for a new firm to participate in this industry is managing information brass via online. It is important, because such information system can provide minute trend of customers. Another one is manufacturing various apparels, but this is not a big problem for the new entrants because what they will generally engage in is retailing, not manufacturing. Even if they decided to create the products by themselves, that manufacturing technology is not difficult to obtain. Entry costs for this industry... If you want to get a full essay, order it on our website: Orderessay

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