a. Use the SWOT compend matrix given below to help James categorize the information.
• James has invented a new formula which is clinically tested to cover weight loss in 3 days vs. other(a) mathematical products which need at least 7 days. However, his friendship is only 3 months old and no nonpareil knows about his company and product.
• The production of the slimming product is through with(p) by his own manufacturing facilities; however, the packaging is done by an orthogonal party.
• He knows that Singaporeans are image conscious and at least over 50% of female thinks that they are besides fat and/or need to lose weight.
• at that place are many similar products in the market and that seems to bemuse the consumer.
• Slim 10, a similar product which was successfully launched in Singapore was banned within a little(a) period after the product gained notoriety for cases of liver blow and deaths in Asia due to the side effects.
• James’s dad is a medical doctor and he smoke help him gain access to the medical association and travel up the endorsement process.
• Since his company is new, the product commence he has is very limited as compared to his competitors.
|Strengths (S) |Weaknesses (W) |
|James has invented a new formula which is clinically tested to |his company is only 3 months old and no one knows about his |
|guarantee weight loss in 3 days vs. other products which need at |company and product. |
|least 7 days. |Since his company is new, the product range he has is very |
|The production of the slimming product is done by his own |limited as compared to...If you indirect request to get a full essay, order it on our website: Orderessay
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